Management

Eyal Rubin's Portrait

Eyal Rubin, Founder, CEO

Eyal Rubin has been the Founder and Chief Executive Officer of 1 2 3 Completed since January 2009. Eyal brings more than 20 years of experience in enterprise application infrastructures and professional services. Eyal Co-founded Transparency software and served as VP Reaserch and Development and CTO of Transparency Software. Eyal Co-founded and served as CEO of 2Train4 INC (acquired by eWave). Eyal is a recognized visionary leader, entrepreneur, inventor, enterprise software leading consultant, a top BIG Data, GigaSpaces XAP, Oracle & J2EE expert and instructor for leading edge technology companies. Eyal is an expert in managing technically complex projects, complex enterprise system architectures and enterprise monitoring systems for performance, security and compliance. Eyal established powerful partnerships and provided services and strategic technology consultancy to more than 100 accounts. As part of Eyal's customer and partner list you can find: Oracle, GigaSpaces, Computer Associates, Mercury Interactive (acquired by HP) , Cisco Systems, HPE, Redis Labs BEA systems (acquired by Oracle), Sun Microsystems (acquired by Oracle), Amdocs (NYSE: DOX), Comverse Technologies and many others. Eyal earned his Computer Science and Economics Degree in Bar-Ilan University, Israel.

Elaad Teuerstein's Portrait

Elaad Teuerstein, VP Proffesional Services

Elaad has joined 1 2 3 Completed at 2013. Elaad brings 20 years of experience with enterprise software products, performing in different roles which gave him an all-around view of the software world – dev, operations and marketing/sales. As VP of PS, Elaad is managing the most demanding customer engagements. Elaad has vast hands on experience in the development arena, being an expert in Dev Ops, Software Data Grids. Cloud technologies and Software Development. Elaad passion is for promoting great products and for translating between customer needs and technical functionality. Elaad is a senior consultant whom is supporting, consulting and visiting on sites continuously 1 2 3 Completed global customers. “A simple and elegant service is what I strive for. If end users, and colleagues alike say the outcome makes their life easier and management says the profits are up, I have reached my goal”, Elaad has a BA degree in Physics from the Tel Aviv University, Israel.

Avi Barides's Portrait

Avi Barides, Chief Technology Officer

Avi has joined 1 2 3 Completed at 2013. Avi brings more then 20 years of experience in many software markets, ranging from mobile development, gaming development, enterprise software, NoSQL and SQL databases, In Memory Data Grids and more. Avi is adding to the technology aspect is proven experience in product management has he help a Product Management effort at Amdocs. Avi is leading and supervising the most advanced technological challenges 1 2 3 completed is meeting at customer sites. As well as leading 1 2 3 Completed training effort. Avi has a MBA In Finance & Economics from Academic College for Business in Rishon Lezion Avi has a BA In Computer Science from the Academic College of Tel Aviv Yaffo

Shadi Massalha's Portrait

Shadi Massalha, Chief architect

Shadi serves as chief architect of 123completed since 2011. Shadi is a technology expert capable of delivering out of the box solutions to any technological challenge no matter the technology. Shadi served as the Chief Architect of BPHX-KMS, responsible for providing complex architecture and integration solutions for the most demanding call centers in the industry in many verticals including Telecommunication, financial , Health & Logistics industries among others. Shadi's knowledge of .NET, JAVA/JEE, SPRING, Web technologies, Infrastructure platforms is enabling him to lead the unique architecture approach of 123Completed. Shadi served as a Senior Architect at WE! Technologies.